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Riley Sklar

About

Leader, cofounder, builder — at the seam of web and AI.

I lead web and design at DISCO, build agentic AI features, and co-founded Swip Tools.

Work

What I'm doing now

I'm Manager of Web Development & Design at DISCO (NYSE: LAW), where I own csdisco.com end-to-end — long-term growth strategy, technical stack, ABM personalization architecture, design workflow, and front-end development. In my first six months we drove 47% growth in conversions and 41% growth in user sessions; ABM personalization doubled CVR for the Corporate audience; UX and content overhauls lifted Average Engagement Time per Active User by 55%.

Known for

What I bring

Owning the full stack — design system to multi-tenant data layer — and shipping AI features that move pipeline, not just dashboards. I'm the person who can sit in the same room with marketing, product, and engineering and translate cleanly between them, because I've worked every one of those seats.

Experience

Where I've worked

  1. DISCO (NYSE: LAW)

    Jun 2024 — Present

    Manager, Web Development & Design

    Current
  2. Swip Tools

    2025 — Present

    Cofounder, Designer & Full-Stack Engineer

  3. ShakeWell Creative

    Sep 2022 — Jun 2024

    Lead Front-End Developer & UI Designer

  4. Hero Digital ( Apple Contract)

    Jul 2022 — Sep 2022

    Lead Production Designer

Recognition

Selected wins

  1. 2025

    DISCO AI Hackathon Finalist

    1 of 9 cross-departmental teams selected from 38 submissions. Built an AI-powered Reddit engagement platform in a secure agentic sandbox — Claude + a custom MCP implementation inside Workato.

  2. 2022

    Apple Genius Bar — VizApp

    Lead production designer via Hero Digital. Shipped a pixel-perfect interactive iOS prototype tool alongside the iOS 16 global release.

Education

Where I studied

  1. Texas A&M University

    2008 — 2012

    BA International Studies · Minor in Spanish

    College Station, Texas

  2. Universidad de Costa Rica

    2009

    Study Abroad

    San José, Costa Rica

Languages: English (Native) · Spanish (Professional)

Beyond work

Outside the screen

Music is a constant — I play, I record, I keep one foot in a scene that has nothing to do with shipping software. My partner is the constant source of perspective that keeps the work from becoming the whole story, and our poodle Tico is in charge of the midday walk.

I try to learn out loud — blog posts, side projects, demo code, whatever's in flight at the moment. If you want to see how I think before something becomes a polished case study, that's where it lives.

What I do

The work, the stack

Web Development Manager

I lead web dev and design at DISCO — owning csdisco.com end-to-end and partnering with MarOps on the CRM and marketing-automation integrations behind it. In my first six months: 47% conversion growth, 41% session growth, and a doubled CVR on the Corporate audience.

AI / Agentic Systems Builder

I build agentic AI features at DISCO — most recently a Claude-powered brand-voice and SME-routing engine on a custom MCP implementation inside Workato. Deterministic IO around the LLM, full audit trail, and a policy layer non-engineers can own.

Cofounder & Developer

I cofounded Swip Tools — multi-tenant manufacturing intelligence SaaS giving factory operators live hour-by-hour targets, part-weighted standards, and loss analysis. From design system, marketing site, admin, and operator UI - we bootstrapped it all on Astro 5, TanStack Start, Drizzle, and Cloudflare Workers.

Tools

Languages

Python TypeScript JavaScript PHP SQL

Frontend

React 19 Next.js 14 TanStack Astro 5 WordPress (Sage 11 / Blade) Alpine.js Tailwind v4 Shadcn/ui Radix Zustand Mapbox GL JS

Backend

FastAPI Node.js Hono Drizzle ORM Better Auth REST APIs Webhook security

AI / Agentic

Anthropic Claude API OpenAI API Model Context Protocol (MCP) RAG LangChain Pinecone Vector Databases Prompt Engineering Claude Code Cursor Workato iPaaS

Data / Infra

Cloudflare Workers Neon Postgres Supabase Vercel Fly.io AWS Docker Sentry Slack Enterprise Grid Serverless CI/CD

Tooling

Vite Wrangler Drizzle Kit Playwright Vitest GitHub Actions Biome ESLint Prettier

Web / Growth

SEO/AIO/GEO ABM A/B Testing Webflow WordPress HubSpot Salesforce Pardot Conversion Rate Optimization

Leadership

Cross-Functional Team Management Remote/International Team Leadership Technical Hiring Performance Reviews Agile/Scrum

Get in touch

Building something AI-first?

I'm open to chat about the intersection of AI and web growth — GEO/AIO strategy, MCP and agentic architecture, marketing-engineering ops. Otherwise, just say hi.